There are three processes in teaching: the first is to
attract the people; the second is to convert the people; and the third is to become
consecrated. There must be attraction, conversion, and consecration.
(Words of Shoghi
Effendi reported by Ramona Brown during her pilgrimage in 1954; ‘Memories of
‘Abdu’l-Baha: Recollections of the Early Days of the Baha’is of California’)
